Siegel_Haus und Garten 6.03.2018

Just in time for spring: TESTBILD and Statista rank the top brands for garden and home

Spring is coming: The sun is getting warmer and spring cleaning of houses and gardens can start. But which lawn mower trims your grass best, and how can you easily refurbish or beautifully decorate your home? Which grill is best for your next garden party? These questions and many more are answered in a customer survey by Statista and TESTBILD: The “Top Marken für Garten und Haus & Wohnen 2018”.

In an online-survey with over 10.000 participants, more than 4.700 brands for home and gardening were rated in 169 different categories. The categories cover a broad range from small & large tools and equipment to furniture for the house and garden and others. The rating of the brands is based on the overall attractiveness on the one hand, and on six individual criteria – quality, durability, assembly/handling, design, environment and sustainability and price-performance – on the other. For each brand and product category the total score was calculated as a weighted average.

The result: Germany’s favorite brand for garden equipment is “Gardena”. The brand achieved a Top 5 ranking in 15 categories, out of which it won two (sprinklers, garden hoses & -equipment). The brand “WOLF-Garten” took the 2nd rank with 13 Top 5 awards, two as the winner (lawn- and garden rollers, gardening gloves). “Bosch” is following closely in 3rd position, with 11 Top 5 awards, of which it was the winner in three categories (electric mowers, chainsaws, leaf vacuum cleaner & blower)

In the area “house & living” the favorite brand is “heine home” with 14 awards in the Top 5 and first place in two of them (closets, shoe cabinets). “Bosch” finished second with 11 Top 5 awards, five as the winner (alarm systems, surveillance cameras, measuring tools, (hand-held) circular saws, grinding tools). The brand “home affaire” follows, ranked 3rd with 11 Top 5 awards as well, two as the winner (coffee tables, picture frames).

All results of the list “Top Marken für Garten und Haus & Wohnen 2018” can be found in the TESTBILD-issue 02/18, published on March 3. TESTBILD also provides further details on garden and home brands online. Further information is available on Statista’s website.





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