Bild1 12.02.2018

How Attractive Are Companies to Employees and Why? Employer Study 2018 with FOCUS, XING and kununu.com

For the sixth time already, Statista has ranked the best employers in Germany in partnership with the magazine FOCUS, the networking site XING and kununu.com, the platform for rating employers. Top of the class are adidas, Google Germany and Bayer.

The Employer Study included 1.486 companies from 22 industries, all of them employing at least 500 people (with the exception of the industry “Internet”). An Online Access Panel and a survey among XING-members were carried out for the study. Furthermore, data from kununu.com was used. In total, 127.000 reviews were analysed.

In addition to the FOCUS BUSINESS Employer Ranking, Statista’s Employer Study sheds light on why employees would be willing to recommend companies to others. It aggregates 54 indicators into seven key drivers such as “Reputation and Growth”, “Company Culture and Behaviour of Superiors” or “Personal Development and Perspectives”.

The ranking was published in the February/March edition of FOCUS BUSINESS. All results including further analyses can be found in the Employer Study 2018 (in German).





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